Case study

Kidswear collective

Kidswear Collective's Transformation with Candid

In a dynamic collaboration, Candid Creative & Candid Digital joined forces with Kidswear Collective, an innovative retailer of pre-loved and past-season designer children’s clothing, to enhance their digital and physical retail presence.

The project’s dual focus aimed to amplify the brand’s online visibility while also launching a temporary pop-up shop, necessitating distinctive print work to create an immersive and engaging environment that would attract customers and complement the digital enhancements.

The Challenge

The Kidswear Collective project posed distinct challenges: digitally, the task was to boost search engine rankings and optimise the website for enhanced user engagement.

In the physical realm, the challenge lay in delivering high-quality print materials for the pop-up shop, ensuring the temporary space effectively represented the brand.

Seamless Integration

Candid Creative transformed the physical retail spaces through the utilization of cutting edge printing technology to create a sleek and professional aesthetic.

The digital team implemented a comprehensive marketing strategy, including organic SEO and targeted paid advertising, to amplify the brand's visibility online.

Additionally, they upgraded the e-commerce infrastructure, introducing mobile-friendly search functions, a broader range of payment options, and automated email workflows to nurture customer relationships and boost conversion rates.
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The Results

The collaboration yielded remarkable results, tripling Kidswear Collective’s online sales within five months. The synergy between Candid Creative’s physical branding solutions and Candid Digital’s online enhancements provided a holistic approach to brand growth, demonstrating the power of integrated creative and digital strategies.

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Candid Creative

  • Innovation House,
    Cray Rd, Sidcup,
    DA14 5DP
  • 020 3149 8995
  • print@candidcreative.uk

Candid Digital

  • Fenchurch House,
    12 King St, Nottingham,
    NG1 2AS
  • 0115 646 0910
  • hello@candiddigital.co.uk

Quick links

Your partner for lasting brand experiences. Contact us: hello@candidgroup.co.uk

Got a creative or digital question? Don’t hesitate to get in touch through one of the following methods:

Candid Creative

020 3149 8995

print@candidcreative.uk

Candid Digital

0115 646 0910

hello@candiddigital.co.uk